National Manager of Member Marketing & Communications

Taylor Morrison · United States · posted today ago

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About this role

Job Description Summary

The National Manager, Member Marketing & Communications leads the strategy and execution of member-facing marketing and communications across Esplanade communities. This role partners with Resort Operations and community leadership to drive engagement, ensure brand consistency, and support business growth.

Job Details

What You’ll Do

Member Communications

Lead multi-channel communication strategies to effectively engage members across communities
Establish standards, tools, and best practices to ensure consistent, high-quality communications
Partner with community leadership to enhance member engagement and communication effectiveness
Monitor member feedback and communication performance to inform continuous improvement

Member Marketing

Develop and execute national marketing campaigns and program launches
Ensure alignment of all marketing materials with brand standards
Partner with operations teams to drive member participation, engagement, and revenue
Identify opportunities to enhance the overall member communication and marketing experience

Project Management

Lead and manage key marketing and communication initiatives, including digital platforms and publications
Ensure consistency and quality of content across community websites and communication channels
Collaborate cross-functionally to deliver integrated marketing and communication strategies

Resort Lifestyle Marketing

Support training and development of teams on brand standards and marketing expectations
Establish and share best practices to drive operational excellence and efficiency
Represent the brand and collaborate across teams to strengthen communication and marketing efforts

Sound Like You?

You might be just who we’re looking for if you have…

Bachelor's degree in Marketing, Communications, or related field
5-10 years of relevant experience, including leadership responsibility
Experience in hospitality, lifestyle, or multi-site environments preferred
Strong leadership, communication, and project management skills
Demonstrated business acumen and ability to analyze data to drive results

Additional Requirements

Ability to travel up to 50%

FLSA Status: Exempt

Will have responsibilities such as:

Interviewing, selecting, and training employees
Determining work techniques
Planning the work
Apportioning work among employees
Determining the types of equipment to be used in performing work, or materials needed
Planning budgets for work
Monitoring work for legal or regulatory compliance
Providing for safety and security of the workplace

*Taylor Morrison experience and/or successful completion of training program may override required education and/or experience requirement.

Job descriptions are not intended as, nor should be construed to be, exhaustive lists of all responsibilities, skills, efforts, or working conditions associated with a job. They are intended to be accurate reflections of those principal job duties and responsibilities essential for making fair pay decisions about the job.

Taylor Morrison is an equal opportunity employer. Taylor Morrison does not discriminate against any candidate or employee on the basis of race, national origin, sex, marital status, sexual orientation, age, disability, religion or veteran status.

Benefits of Working With Taylor Morrison

We are looking for dedicated professionals that share our values of putting the customer - and their needs - first. In addition to a great team atmosphere, career development and advancement opportunities, we offer full-time employees an extensive benefits package, to include: