Media Buyer (Twitter Ads)
About this role
Parimatch is aglobal #1 Crypto Sportsbook and Casino company with over 30+ years in
betting and gaming industry. We create digital experiences where sports, technology, and
crypto meet, focusing on fast transactions, high limits, and premium user experience.
With 4,000+ professionals and operations across 15+ countries, Parimatch is a global
ecosystem driven by product innovation, advanced technology and customer experience.
We are looking for a skilled Twitter/X Media Buyer with hands-on experience in driving performance traffic for Betting and Gambling offers. If you know how to build stable infrastructure from scratch, bypass moderation challenges, optimize campaigns, and scale volume in key Tier-1 and Emerging markets-we want you on our team!
Responsibilities:
Infrastructure Setup & Management:
Build and maintain a stable media buying process from scratch.
Form and manage an account pool (supported by company resources).
Set up all necessary technical integrations together with the Tech department.
Campaign Execution & Scaling:
Launch, bypass moderation, optimize, and scale performance campaigns for Gambling/Betting offers.
Creatives & Funnels:
Generate and test hypotheses (A/B testing) for ad creatives, landers, and funnels.
Formulate clear technical tasks (briefs) for cross-functional teams (Tech, Design, Content).
Requirements
Relevant Experience: 6+ months of proven experience buying traffic via Twitter/X specifically in the Betting/Gambling vertical.
Process Creation:Track record of launching Twitter/X campaigns from scratch with a deep understanding of how to build a scalable and continuous media buying pipeline (agency/ad accounts, moderation workarounds, funnels).
Technical Expertise:In-depth knowledge of Twitter/X auction algorithms, bidding strategies, and keyword targeting.
Solid understanding of the technical setup for grey-hat/iGaming niches:
- Cloaking services & Twitter bot filtering
- Proxy setup & account pool management/farming logic
We care about you:
Vacation: Reset. Recharge. Come back stronger.
Sick Leave Allowance:Health is power. We designed the system to support you.
Benefits Model:Your budget, your rules – spend it where it counts. Day one, it’s yours. No waiting, no barriers.
Training Balance: Learn fast. Grow faster. Upskill, stay ahead, and keep your edge sharp.
Team Building:Stronger together. We connect, compete, and celebrate – great teams don’t happen by accident.
Generation Program: Focused on boosting the potential of children within our families.
Work & Fun Balance:Driven at work, alive beyond it. Events, surprises, and shared moments keep our spirit high and our energy unstoppable.
Taking care of our people is an integral part ofParimatchshared values, ensuring a supportive and positive workplace culture.
Originally posted on Himalayas
