Media Buyer (Snapchat)
About this role
Parimatch is aglobal #1 Crypto Sportsbook and Casino company with over 30+ years in
betting and gaming industry. We create digital experiences where sports, technology, and
crypto meet, focusing on fast transactions, high limits, and premium user experience.
With 4,000+ professionals and operations across 15+ countries, Parimatch is a global
ecosystem driven by product innovation, advanced technology and customer experience.
We are looking for a highly skilled Snapchat Media Buyer with strong expertise in driving traffic to WebView apps and PWAs within the Betting and Gambling verticals. If you know how to build a continuous buying pipeline, overcome moderation hurdles, leverage Snapchat's unique creative formats, and scale campaigns in key international GEOs-let’s talk!
In this role, you will:
Build and structure a stable Snapchat buying process from scratch.
Establish a reliable pool of agency accounts (backed by full company resources).
Set up and verify all technical integrations alongside our Tech team.
Launch, pass moderation, optimize, and scale performance-driven Gambling campaigns using WebView applications and PWAs.
Generate and test fresh creative hypotheses (A/B testing) using SPY tools for market research.
Prepare clear briefs for our internal design team, tailoring assets to Snapchat's specifics (AI-generated, UGC, and interactive formats).
Skills you’ll need to bring:
Relevant Experience: 6+ months of hands-on experience buying Snapchat traffic specifically in the Betting/Gambling niche via WebView apps and PWAs.
Zero-to-One Launch Expertise:Deep understanding of how to set up Snapchat media buying from scratch (account management, agency ad accounts, passing moderation smoothly).
Technical Proficiency:Strong grasp of platform mechanics: Snapchat auction algorithms, Snap Pixel, and Conversions API (CAPI) tracking.
We’ve got you covered:You’ll get complete support from our in-house teams (Dev, Integrations, Design) and unlimited budget for testing.
We care about you:
Vacation: Reset. Recharge. Come back stronger.
Sick Leave Allowance:Health is power. We designed the system to support you.
Benefits Model:Your budget, your rules – spend it where it counts. Day one, it’s yours. No waiting, no barriers.
Training Balance: Learn fast. Grow faster. Upskill, stay ahead, and keep your edge sharp.
Team Building:Stronger together. We connect, compete, and celebrate – great teams don’t happen by accident.
Generation Program: Focused on boosting the potential of children within our families.
Work & Fun Balance:Driven at work, alive beyond it. Events, surprises, and shared moments keep our spirit high and our energy unstoppable.
Taking care of our people is an integral part ofParimatchshared values, ensuring a supportive and positive workplace culture.
Originally posted on Himalayas
