Social Media Executive (Content)

Toplent · Colombia · posted today ago

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About this role

🌟 About the Job

Toplent helps companies scale faster by connecting them with exceptional remote professionals from SEA, LATAM, and South Africa. We are currently collaborating with a client who is looking for a creative and proactive Social Media Virtual Assistant to join their team on a remote full-time basis.

💼 Responsibilities:

📝 Create, curate, and manage content across Facebook, Instagram, Twitter, LinkedIn, and other platforms
💬 Engage with followers, respond to comments and messages promptly, and foster a positive online community
🔍 Research industry trends and best practices to boost engagement and social media reach
🎨 Collaborate with marketing and creative teams to develop visually appealing content aligned with the brand’s voice
📊 Track social media performance metrics and provide actionable insights for optimization
🌐 Stay updated on platform changes, new features, and emerging social media trends

🛠️ Required Skills:

💬 Exceptional written and verbal communication skills with an engaging, professional style
📱 Strong understanding of social media platforms and best practices for business
✍️ Proven experience creating content and managing online communities
🛠️ Familiarity with social media management tools and analytics platforms
📊 Analytical skills to interpret data and provide insights
👩‍💻 Self-motivated, detail-oriented, and able to prioritize in a fast-paced environment
🎨 Basic graphic design skills (Canva, Adobe Creative Suite) are a plus