SEO/GEO Specialist

Ghost Sherpa · Argentina · posted today ago

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About this role

At Ghost Sherpa, we connect exceptional talent with the world's most exciting brands. Are you our next SEO/GEO Specialist?

ABOUT THE ROLE

We're looking for a freelance SEO/GEO Specialist to drive organic and AI-answer visibility. The focus isn't traffic — it's qualified, admittable inquiries: shifting high-traffic informational content toward admissions-intent pages, building payer/level-of-care content architecture, optimizing 7 Google Business Profiles, and positioning the brand as a cited source in AI-generated answers (GEO). Fully remote, with weekly reporting tied to admissions outcomes rather than vanity metrics.

WHAT WE'RE LOOKING FOR

Proven track record in technical SEO with hands-on experience in GEO / AI search visibility (LLM citation, structured/entity content)
Working proficiency with Semrush, Screaming Frog, and GA4/Google Search Console
Experience with local SEO and multi-location Google Business Profile optimization
Familiarity with regulated industries (healthcare, legal, or financial services) — strongly preferred
Ability to build content and technical strategy around conversion intent, not just rankings.