Senior Product Manager – Retail Media Data, Measurement & Auction Strategy (m/f/
About this role
About your tasks:
Own and develop the product strategy and roadmap for Retail Media auction performance, data, measurement and reporting.
Shape our auction strategy by defining requirements and identifying opportunities to improve bidding, ranking, relevance and commercial performance.
Define advertising tracking requirements, event taxonomies and data contracts across campaign management, ad serving, customer interactions, attribution and reporting.
Ensure advertising data is reliably ingested into the Unified Data Platform and made available for internal reporting, advertiser reporting, measurement and optimisation.
Develop measurement and reporting capabilities that help advertisers understand campaign effectiveness, incremental sales, reach and return on advertising investment.
Partner with Data Science, Data Engineering, Analytics and software engineering to translate business needs into scalable solutions.
Drive product discovery, prioritisation and delivery, balancing business priorities, technical dependencies and stakeholder requirements.
About you:
You bring approximately 5-7 years of product management experience, ideally within data products, analytics, AdTech, marketing technology or e-commerce.
You have experience owning products end to end, from discovery and roadmap definition through delivery, adoption and continuous improvement.
You have a strong understanding of data products, analytics and measurement, with the ability to translate complex data into meaningful business outcomes.
You are technically fluent enough to collaborate effectively with Data Engineers, Data Scientists, Analysts and software engineers while understanding and challenging technical requirements.
You have a working understanding of SQL, data modelling, reporting or BI tools. Hands-on expertise is beneficial but not essential.
You demonstrate strong stakeholder management and can confidently navigate competing priorities across technical and commercial teams.
You understand advertising performance and commercial measurement, and you are focused on delivering measurable value rather than simply shipping features.
Nice to Have:
Previous experience as a Data Analyst, Data Scientist or Analytics Engineer.
Familiarity with digital advertising and auction mechanics.
Exposure to Retail Media, AdTech or marketing analytics.
Experience building data products or platforms from 0 to 1.
About your Benefits:
In order to provide our employees with the best possible support for their individual needs, we offer a wide range of benefits:
- Work from Home: If your job does not require you to be present in the office, we can arrange the place you work from individually - even for up to 20 days a year anywhere in the EU.
- Redcare events: We promote teambuilding through creative team events, and celebrate our successes together at regularly scheduled parties.
- Kindergarten Grant: We offer our employees who pay for childcare in kindergarten 100,00 € (total) per month.
- Mental health: Get quick professional help from psychologists from nilo if you feel overwhelmed in your personal or professional life. Anonymously and free of charge.
- Personal Development: We are all constantly learning. That's why we support and foster your career development through internal & external training and help you grow.
- Mobility: Your commute matters to us. We provide our employees with a fully costed Deutschland Ticket which can be used at any time.
- Sports & Health: Your well-being is our top priority. Therefore, we offer you a range of opportunities to improve your health. Profit from a membership (M) package at Urban Sports Club, providing a variety of sports offers tailored to your interests.
While this is a remote position based in Germany, it may require occasional on-site collaboration at our offices in Berlin or Cologne, depending on business and team requirements.
About Redcare Pharmacy:
As Europe’s No.1 e-pharmacy Redcare Pharmacy is powered by passionate teams and cutting-edge innovation. We strive to create a healthy collaborative work environment where every employee feels valued and inspired to contribute to our vision “Until every human has their health”. If you’re seeking a career that offers purpose and aligns with your values join us and start your #Redcareer today.
About the role:
We are looking for a Senior Product Manager to help shape the data, measurement and auction strategy supporting Redcare Pharmacy’s Retail Media business. As our Retail Media business grows, we are investing in scalable capabilities that improve how campaigns are delivered, measured and optimised. This includes evolving our auction strategy, strengthening advertising data flows, and developing reliable reporting and attribution.
With our Retail Media data being consolidated into our Unified Data Platform, the next step is to turn this foundation into trusted measurement, reporting and decision-making products. You’ll play a key role in defining and delivering these products, working closely with Data Scientists, Data Engineers, Analysts, software engineers and commercial stakeholders. This is an opportunity to join a small, growing team, take ownership from an early stage and help build products that directly contribute to Redcare’s commercial growth.
Originally posted on Himalayas
