Senior Ecommerce Creative Strategist | Philippines

HireHawk · Philippines · posted today ago

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About this role

Location: Remote / Virtual
Job Type: Full-Time

At HireHawk, we connect top global talent with high-performing U.S. companies. Our focus is on finding exceptional professionals who bring both expertise and drive to every role. We’re passionate about helping candidates grow their careers while supporting our clients with reliable, remote-ready talent that makes an impact from day one.

We are seeking a Senior Ecommerce Creative Strategist to lead the development of high-performing creative strategies that drive revenue and customer acquisition across ecommerce channels. This role combines creative direction, performance marketing insights, and ecommerce expertise to build campaigns that convert across paid media, landing pages, and product experiences.

The ideal candidate understands direct response creative, consumer psychology, and ecommerce growth levers, and can translate performance data into scalable creative strategies.

Responsibilities:

Develop and execute data-driven creative strategies for ecommerce campaigns across paid social, display, and video platforms.
Lead the ideation and development of high-converting ad creatives including UGC, static ads, video scripts, and landing page concepts.
Translate performance insights into scalable creative frameworks and testing roadmaps.
Partner with growth marketing, media buying, and analytics teams to align creative with performance objectives.
Analyze campaign performance to identify creative trends, winning angles, and new testing opportunities.
Optimize messaging, hooks, and visual storytelling based on audience insights.
Provide clear creative briefs and direction to designers, copywriters, video editors, and content creators.
Review creative outputs and ensure they meet brand standards and conversion goals.
Oversee the creative testing pipeline, ensuring continuous iteration.
Support the development of high-converting landing pages and product pages.
Collaborate with CRO teams on offer positioning, product storytelling, and funnel optimization.
Align creative messaging with customer journey stages.
Conduct competitive research, audience research, and trend analysis to inform creative direction.
Identify emerging creative formats and platforms relevant to ecommerce growth.

Requirements

2+ years of experience in creative strategy, performance marketing, or ecommerce growth
Proven success developing high-performing paid media creatives
Deep understanding of direct response marketing and ecommerce funnels
Experience working with Meta, TikTok, YouTube, or other paid social platforms
Strong analytical mindset with the ability to interpret performance data
Excellent communication and leadership skills
Experience in DTC ecommerce brands or agencies
Familiarity with CRO and landing page optimization
Experience managing creative teams or freelance creators
Knowledge of UGC production and influencer content strategies