Meta Ads Targetologist / Traffic Manager

SF Marketing Agency · $1k – $1k · posted today ago

Listing supplied by Himalayas. 101 Careers did not originate this post and applications are handled by the employer.

About this role

Set up and launch Meta Ads (Facebook/Instagram) campaigns for agency clients
Daily monitoring of ad accounts: budgets, statuses, flags/bans, account health checks
Manage and optimize live campaigns — testing audiences, offers, and creatives
Run multiple client accounts simultaneously
Report and analyze performance metrics: CPL, CQL, CAC, CTR, CPM
Brief designers/copywriters on creatives, and independently edit/assemble simple creatives yourself
Use AI tools in daily work: generating and testing creatives, ad copywriting, data/reporting analysis, automating routine tasks
Set up Conversions API, Meta Pixel, UTM tracking, and CRM integrations
Communicate with clients in English on campaign results and strategy

English — Upper-Intermediate (B2) or above, written and spoken: our clients are English-speaking
2+ years of hands-on Meta Ads experience (agency experience is a strong plus)
Proven track record in lead generation
Solid understanding and practical use of CPL / CQL / CAC / CTR / CPM
Experience managing several ad accounts at once
Required: hands-on experience with AI tools (ChatGPT/Claude or similar — for creatives, copywriting, analysis, automation)
Required: design skills — comfortable with Canva/Figma/Photoshop, good visual sense, able to touch up a creative yourself or give clear feedback to a designer
Self-driven: you test hypotheses on your own rather than waiting for instructions on every step

Originally posted on Himalayas