Media Buyer RO
About this role
About HIGHSCALE
We're HIGHSCALE, a future-focused, data-obsessed agency revolutionizing how brands advertise on TV and social media. Think Amazon's customer obsession meets SpaceX's fearless innovation.
Our 120-person team spans creatives, strategists, editors, and analysts, powering thousands of high-performance video ads for lifestyle, fashion, beauty, and DTC brands every week. With 50,000 sq. ft. of studios in DTLA and an international network of creators and influencers, we're scaling fast, and we're building our media buying team in Romania to help us amplify that growth across global markets.
Why This Role Matters
Every viral campaign starts with precision targeting and flawless media execution. As a Media Buyer, you'll turn creative excellence into performance results, deploying millions in ad spend across Meta, TikTok, YouTube, and emerging platforms for US brands.
You'll combine analytical rigor with creative intuition, ensuring every dollar spent fuels data-driven learning and exponential brand growth.
What You'll Do
Launch & Optimize Campaigns
Plan, execute, and optimize paid media campaigns across Meta, TikTok, YouTube, and other digital platforms.
Manage budgets, bidding strategies, and audience targeting to maximize ROI.
Continuously A/B test creatives, audiences, and placements to identify scalable winners.
Analyze & Report Performance
Track and interpret campaign data daily to identify performance trends.
Build and present reports highlighting insights, learnings, and optimization strategies.
Translate numbers into actionable strategies for creative and strategy teams.
Collaborate Cross-Functionally
Work closely with creative, production, and strategy teams to ensure ads are optimized for performance and storytelling.
Provide feedback loops between creative and data, informing what works and what doesn't.
Support the strategy team in developing media plans and client recommendations.
Scale Efficiently
Manage and scale ad accounts with 5 to 6 figures in monthly spend.
Identify growth opportunities and emerging channels to stay ahead of the competition.
Proactively propose testing strategies and budget reallocations to maximize performance.
Stay Ahead of Trends
Keep up to date with algorithm updates, platform best practices, and performance marketing innovations.
Experiment with new ad formats and beta programs to drive early adopter advantage.
Who You Are
Performance-Driven
2 to 4 years of hands-on experience managing paid media campaigns.
Proven track record in performance marketing, ideally for eCommerce, fashion, or beauty brands.
Strong analytical skills: comfortable reading metrics, building reports, and identifying growth levers.
Data-Savvy
Proficiency with Meta Ads Manager, TikTok Ads, Google Ads, and analytics tools.
Bonus: hands-on experience with Amazon Ads (Sponsored Products, Sponsored Brands, DSP) or full Amazon listing management.
Bonus: DV360 or other programmatic platform experience.
Creative & Strategic
Understands what makes content perform: able to connect audience psychology with ad messaging.
Loves blending storytelling with numbers to drive conversions.
Fast & Adaptable
Thrives in a high-speed environment where priorities shift daily.
Excels at managing multiple campaigns and deadlines with precision.
Collaborative & Communicative
Excellent communication skills in English.
Based in Romania and available to work 9am to 6pm PST, Monday to Friday, alongside our LA team.
Perks & Benefits
Remote Role: Work with global teams from anywhere in Romania.
Growth Opportunities: Chance to lead media buying strategy for global DTC brands as we build out the Romanian team.
Profit-Sharing & Stock Options: Be part of our shared success as we scale.
Continuous Learning: Access to training, workshops, and tools that sharpen your analytical and creative edge.
Originally posted on Himalayas
