Local SEO Specialist

TalentCross · United States · $2k – $2k · posted today ago

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About this role

Local SEO Specialist

Salary: Up to $2,000 USD/month
Remote – LATAM-based candidates only

At TalentCross, we connect top talent across LATAM with US-based clients who are scaling aggressively in digital marketing and SEO. Our client is seeking a Local SEO Specialist to join their growing team. This role is perfect for someone who thrives on building strong client relationships, optimizing websites for local visibility, and driving measurable growth through hyper-local content strategies.

About the Role
The Local SEO Specialist will lead local SEO strategy, manage listings, and collaborate with content and account management teams to deliver results. You'll be the go-to expert for Google Business Profile optimization, troubleshooting, and citation growth, while ensuring clients see the value of their investment.

Responsibilities

Work with an established service client managing their local listings and demonstrating an advanced understanding of Local SEO
Communicate with clients as needed to discuss goals and deliver results
Collaborate with the client's established data aggregator vendors and partners to boost inbound citation growth
Create, claim, and verify Google Business Profile listings across multiple locations
Optimize core GBP fields: business categories, descriptions, services, products, and attributes
Troubleshoot GBP suspensions, reinstatements, and verification issues
Utilize business acumen to work closely with client teams to identify and fully understand business needs, campaign performance objectives, and opportunities to grow the relationship and client investments
Assemble reports to develop and present recommendations for clients and rank software to gauge progress and inform the client of the value being provided
Partner with SEO teams and account management to identify geographic keywords to attract local customers and ensure the development of high-quality, optimized local content for the website
Identify critical client/account issues and escalate them to appropriate executives in a timely manner
Keep up with the SEO (national and local) and AI industry through blogs, publishers, competitive research, etc. and regularly share thought leadership
Retain existing business while pursuing profitable growth opportunities for assigned client accounts, both in SEO investments and cross-channel upsells

Requirements

1–2+ years of SEO work for clients within an agency environment
2+ years of experience in local SEO or local SEO listings management for enterprise brands
2 years of client-facing experience
Desire to lead local strategy for large-growth SEO client
Strong knowledge of Local SEO best practices, Google My Business, GBP API, and experience managing and optimizing local listings
Familiarity with Local SEO principles for landing pages, reviews, ratings, and citations management
Experience with keyword research/data mining tools and competitive analysis (Semrush, Ahrefs, etc.)
Proficiency with Google Apps (Docs, Sheets, Slides) and general internet tools
Experience working directly on websites (general knowledge of CMS such as WordPress, Shopify, or Magento is a plus)