Division Vice President Strategic Marketing & Commercial Excellence (Virtual, US

AMETEK seeks a Vice President of Marketing to lead global marketing strategy, product marketing, digital transformation, and commercial excellence for the Measurement, Communications & Testing (MCT) Division. This role is pivotal in driving organic growth through robust marketing and pricing strategies, supporting acquisition integration, and enhancing brand equity through scalable, data-driven marketing initiatives. This position reports directly to the VP/GM of MCT.

Key Responsibilities:

• Develop and execute a unified marketing strategy across all BUs, aligning with divisional and corporate goals to drive brand awareness, customer engagement, and lead generation
• Lead digital transformation initiatives including AI-driven marketing tools, eCommerce, and marketing automation platforms.
• Collaborate with BU product managers to segment and define go-to-market strategies, value propositions, and competitive positioning.
• Support product launches with integrated campaigns and sales enablement tools.
• Establish strategic pricing best practices to drive profitable organic growth.
• Drive Voice of the Customer programs to inform product development and positioning.
• Oversee all digital marketing activities, develop strategies to boost brand presence, lead generation, and manage campaigns across channels.
• Utilize marketing automation tools and analytics platforms; manage relationships with external vendors and agencies.
• Own commercial platforms including CMS, eCommerce, customer portals, SEO/SEM, social media, and analytics. Lead migration to Sitecore XM Cloud and SAP Commerce for unified digital infrastructure.
• Ensure cohesive messaging and brand consistency across all digital channels.
• Lead marketing due diligence and post-merger integration for new acquisitions.
• Provide strategic input on whitespace opportunities and market adjacencies.
• Develop scalable marketing frameworks for newly acquired entities.
• Build and manage a high-performing marketing organization, including shared services and centers of excellence in low-cost regions.
• Identify talent gaps and hiring needs; mentor and develop team members.
• Foster a culture of innovation, data-driven decision-making, and continuous improvement.
• Guide both centralized and BU teams to drive transformation for omnichannel strength of our brands.
• Analyze data to track KPIs and communicate regularly with the VP/GM, BU leaders and corporate stakeholders.
• Analyze competitor activities and market trends to identify growth avenues.
• Ensure marketing initiatives deliver measurable ROI and support growth.

Qualifications:

• 6+ years in a senior marketing role (e.g., Senior Marketing Director٫ VP of Marketing.)
• Ability to understand complex and technical products in a manufacturing environment.
• Bachelor’s degree in marketing or a technical field (STEM) with a marketing experience; MBA preferred.
• Experience leading a shared services marketing team is a plus.

Traits & Experiences We Value:

• Strong business and financial acumen.
• Skilled in developing executable strategic plans.
• Familiarity with manufacturing product management and marketing methodologies.
• Adept at building productive relationships across the organization while managing cultural and technological changes.
• Excellent communication and presentational skills.
• Results-oriented mindset with a focus on achieving measurable outcomes.
• Innovative and creative thinking.
• Learning agility in digital marketing strategies
• Strong analytical and project management skills.
• Demonstrated success in managing budgets, hiring and positioning resources.
• Ability to develop productive working relationships at all levels across AMETEK.
• Ideally based in Chicago, IL with the ability to travel to business locations as needed.

Originally posted on Himalayas