Data Analysis Specialist

Company description Publicis Global Delivery (PGD); Publicis Groupe’s industry leading globally connected capability platform. Where talent, technology & operations combine to delivery amazing solutions for our clients. Expertise across Media, Data, Technology, Commerce & Production in all regions of the world. PGD is comprised of the best talent, and ways-of-working, which enables global scale, innovation and transformation, each day. Culture, growth and wellbeing underline all aspects of Publicis Global Delivery. #WeArePGD Overview We are looking for a Senior Data Analyst – Digital Media to join our team and support data-driven decision-making across digital media channels. The ideal candidate has strong expertise in digital media analytics, cross-channel reporting, and data quality, with hands-on experience working with Datorama and digital platforms. Qualifications 7+ years of experience in Data Analytics, Digital Media Analytics, Business Intelligence, or a related field. Strong knowledge of Digital Media and digital advertising platforms. Hands-on experience with Datorama. Proven experience with Cross-Channel Reporting. Experience with Marketing Mix Modeling (MMM) and/or Multi-Touch Attribution (MTA). Strong experience with data QA and validation. Advanced or strong Excel skills. Experience working with multiple digital media platforms and data sources. Strong analytical and problem-solving skills. English B2+ - C1

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