Brand Manager (Remote-LATAM)

Pearster · Anguilla, Antigua and Barbuda, Argentina, Aruba, Bahamas, Barbados, Belize, Bermuda, Bolivia, Bonaire, Sint Eustatius and Saba, Brazil, Cayman Islands, Chile, Colombia, Costa Rica, Cuba, Dominica, Dominican Republic, Ecuador, El Salvador, Falkland Islands (Malvinas), Grenada, Guatemala, Guyana, Haiti, Honduras, Jamaica, Mexico, Montserrat, Nicaragua, Panama, Paraguay, Peru, Puerto Rico, Saint Kitts and Nevis, Saint Lucia, Saint Vincent and the Grenadines, South Georgia and the South Sandwich Islands, Suriname, Trinidad and Tobago, Turks and Caicos Islands, Uruguay, Venezuela, Virgin Islands, British, Virgin Islands, U.S. · posted today ago

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About this role

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What this Journey Looks Like
At Pearster, we connect talented professionals from around the world with exciting opportunities at international companies. We are a dynamic, people-oriented team passionate about building meaningful professional connections and creating a positive employee experience.

We are looking for a Brand Manager to join our growing team and lead the development, positioning, and growth of our brand across international markets.

This role will be responsible for building a strong and consistent brand identity, developing creative marketing strategies, increasing brand awareness, and strengthening our presence across digital channels. We are looking for someone who combines strategic thinking, creativity, and a hands-on approach to bring our brand to the next level.

What You'll Lead and Build

Define and maintain a consistent brand identity, tone of voice, and messaging across all communication channels.
Develop and execute brand strategies to strengthen Pearster's positioning, visibility, and recognition across international markets.
Plan and execute integrated marketing campaigns to increase brand awareness, engagement, and audience growth.
Lead the company's social media strategy, particularly on LinkedIn and other relevant digital platforms.
Develop engaging content strategies aligned with business objectives, brand positioning, and target audiences.
Manage the creation of marketing materials, presentations, digital assets, and corporate communications.
Collaborate with internal teams to support employer branding, talent attraction, and employee engagement initiatives.
Identify opportunities for partnerships, collaborations, events, and brand activations to expand market reach.
Monitor market trends, competitors, and audience insights to identify opportunities for brand growth.
Track and analyze brand performance metrics, campaign results, social media engagement, and other relevant KPIs.
Coordinate external agencies, designers, content creators, and marketing partners when needed.
Manage multiple marketing projects simultaneously, ensuring quality, consistency, and timely delivery.
Support the development and optimization of the company's website and digital presence.
Propose innovative ideas and creative initiatives to strengthen Pearster's brand and community.

What You Bring to the Table

Advanced English (C1) – excellent written and verbal communication skills.
3+ years of experience in Brand Management, Marketing, or Digital Marketing, preferably in technology, staffing, consulting, or international companies.
Fluent Spanish (C2) – excellent written and verbal communication skills.
Proven experience developing and executing brand and marketing strategies, with measurable results.
Strong knowledge of digital marketing, social media management, content marketing, and brand positioning.
Experience managing corporate social media accounts, particularly LinkedIn.
Strong storytelling and copywriting skills, with the ability to create engaging content for different audiences.
Experience planning and executing digital campaigns, brand activations, and marketing initiatives.
Knowledge of marketing analytics, performance metrics, and reporting tools.
Familiarity with tools such as Canva, Figma, Google Analytics, Meta Business Suite, or similar platforms.
Excellent project management, organizational, and time management skills.
Strong communication and interpersonal skills, with the ability to collaborate with international teams and stakeholders.
Creative and strategic thinking, with a strong attention to detail and a results-oriented mindset.
Ability to work independently, take ownership of projects, and manage multiple priorities in a dynamic environment.
Knowledge of agile methodologies and experience working in fast-paced environments.

Experience in B2B marketing, employer branding, or the IT staffing industry.
Experience developing personal branding and thought leadership strategies for company executives.
Knowledge of SEO, paid advertising, and marketing automation tools.
Experience organizing corporate events, webinars, and community-building initiatives.
Basic graphic design or video editing skills.