Senior Paid Social Strategist (Meta)

MVR Digital · Canada · $6k – $8k · posted 689mo ago

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About this role

Job Overview

MVR Digital is hiring a Senior Paid Social Strategist to own Meta strategy and execution for a portfolio of premium and luxury DTC brands. This is a hands-on role. You will be in Ads Manager daily building, testing, and scaling campaigns, and you will also be the person who sets the strategy and defends it on a client call.

About the Company

MVR Digital is a performance marketing agency with hubs in NYC, Chicago, and Denver, working with premium and luxury DTC and e-commerce brands to grow profitably online. Adweek named us one of the Fastest Growing Agencies. We work across Meta, Google, TikTok, and Connected TV, plus email, creative, and landing pages. The team is fully remote, direct, and obsessed with results.

Our Values

Act Like an Owner
Clarity over Complexity
Serve Clients' Best Interest
We Win Together, We Lose Together
Data-Informed, Human-Led

What You Will Do

Own Meta strategy and day-to-day execution across a portfolio of DTC accounts, including build, structure, budget pacing, testing, and scaling decisions
Manage $100K+ per month in Meta spend against ROAS, CPA, and MER targets
Configure and QA tracking yourself: pixel, CAPI, event quality, catalog and feed health
Run structured creative testing. Brief creative, critique what comes back, and connect creative performance to what you do in-platform
Support Google, TikTok, and other channels where they affect your accounts, and hold a point of view on cross-channel budget allocation
Lead the paid social portion of client calls. Explain performance clearly, bring a recommendation, and push back when a request will not serve the client
Mentor junior buyers and act as the QA gate for paid social work before it goes live

What We Are Looking For

4+ years hands-on paid social, agency or high-growth brand side
Deep Meta expertise: Advantage+, CBO, signal quality, CAPI, incrementality
Personally owned $100K+ monthly budgets with documented efficiency gains
DTC or e-commerce ownership. Premium or luxury AOV experience is a strong differentiator
Working Google Ads knowledge. You do not need Google depth, but you need to speak to it credibly
GA4, Looker Studio, and attribution fluency
Fluent, confident English and strong client communication. This role is client-facing
Comfortable in a fast-moving remote environment with multiple accounts